MedPharm Iowa

Award-Winning Website for Iowa Medical Cannabis Manufacturer: MedPharm Iowa

As Iowa’s first licensed medical cannabis manufacturer, MedPharm needed a website that balanced professionalism, education, and patient trust. We built a clean, regulatory-friendly Webflow site that made the science approachable — and the brand, respected.

Project Details

Educate First, Sell Second

Patients visiting the MedPharm site often had no experience with cannabis. Our design focused on education and clarity, simplifying cannabinoid science, consumption methods, and qualifying conditions into skimmable, patient-friendly content.

  • Created educational pages with infographics and FAQs
  • Added dispensary locator tools and downloadable forms
  • Developed product overview pages for Aliviar and other in-house brands

Everything was designed to feel safe, regulated, and research-driven.

Healthcare Meets Cannabis

The design system featured calm greens, clean lines, and healthcare-related UI patterns to attract both new patients and medical professionals. The tone was clinical yet compassionate, setting it apart in an industry often dominated by recreational branding.

We also ensured easy content updates as state laws changed, products evolved, and dispensary partnerships grew.

Legacy & Future Use

  • Enhanced clarity and compliance with Iowa regulations
  • Improved access to physician and patient resources
  • Established a digital foundation that continued into the Bud & Mary’s acquisition

Even after the acquisition, the brand strategy and content foundation we developed still shape how cannabis brands communicate with care, clarity, and compliance.

Awards

  • 2019 Best of Category (Interactive) — Art Director's Association of Iowa (ADAI)
5-Star Rating

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